Quel Sérum Beauty of Joseon est Fait pour Vous ? - PIBU 피부

Which Beauty of Joseon Serum is Right for You?

Beauty of Joseon is a Korean skincare brand, known for its formulation based on beneficial ingredients, free of harmful substances such as artificial fragrances and colors, parabens, alcohols and silicones [1]. With its affordable price and minimalist aesthetic reminiscent of ancient apothecaries, this brand has established itself as a preferred choice for those looking to integrate the essence of ginseng, characteristic of the beauty tradition of the Joseon dynasty, into their daily routine [1] . Their product line, including Glow Serum, is suitable for all skin types, affirming Beauty of Joseon's commitment to inclusiveness and kindness [2].

In this article, we explore various serums from Beauty of Joseon, each targeting specific skin concerns with combinations of powerful ingredients such as propolis + niacinamide for radiance, green tea + panthenol for soothing, and ginseng + snail mucin for revitalization [4]. These serums are formulated to be integrated harmoniously into a skincare routine, encouraging thoughtful application to maximize their benefits [2]. As we discover the uniqueness of each serum, we also reveal how Beauty of Joseon's philosophy, rooted in ancestral Korean knowledge and the modernity of cosmetology, subtly but surely transforms the health and beauty of the skin.

Glow Serum: Propolis + Niacinamide

Beauty of Joseon Glow Serum, enriched with 60% propolis extract and 2% niacinamide , is specially designed for those looking to brighten and even out their complexion while controlling sebum production. Here are the key details of this product:

  1. Main Ingredients and Benefits:

    • Propolis Extract (60%): Intensely moisturizes, improves inflamed skin and supports the skin barrier.
    • Niacinamide (2%): Helps reduce the appearance of pores, controls oil and promotes a more even skin tone.
    • BHA (0.5%): Gently exfoliates, removing sebum and impurities for clearer skin.
  2. Texture and Application:

    • Texture:Light water gel that absorbs quickly without leaving a sticky feeling.
    • Usage: Apply 2-3 drops to cleansed face, morning and/or evening. Pat gently to promote absorption.
  3. Adaptability and Security:

    • For all skin types: Even suitable for sensitive, oily and acne-prone skin.
    • Certifications: Free from parabens, PEG, mineral oils, fragrances and artificial colors, guaranteeing a respectful and safe formulation.

Sérum Calming: Green Tea + Panthenol

The Calming Serum: Green Tea + Panthenol from Beauty of Joseon is a concentrate of benefits for sensitive and irritated skin. Here are the key details of this product:

  1. Main Ingredients and Benefits:

    • Green Tea Leaf Water (76%) and Panthenol (2%): Soothes and reduces redness while strengthening the skin barrier .
    • Mugwort and Propolis Extract: Offers moisturizing and anti-inflammatory properties, ideal for calming reactive skin.
  2. Use and Texture:

    • Application:After cleansing and toning, apply an adequate amount of serum to the skin. Pat gently for optimal absorption, then follow with your usual moisturizer.
    • Texture:Light, non-sticky viscosity, leaving skin soothed and nourished.
  3. Certifications and Adaptability:

    • Certifications: EWG certified ingredients, no parabens or mineral oils, no artificial fragrances or colors, and cruelty-free.
    • For all skin types: Particularly recommended for sensitive or irritated skin, this serum is formulated to reduce skin discomfort caused by UV exposure and other external stress.

Sérum Revive Eye: Ginseng + Retinal

Beauty of Joseon Revive Eye Serum combines 10% ginseng root extract and 2% retinal , specifically targeting the delicate area around the eyes to reduce visible signs of aging. Here are the key details of this product:

  1. Main Ingredients and Benefits:

    • Ginseng Root Extract (10%): Improves elasticity and protects the skin.
    • Retinal Liposome (2%):Helps reduce fine lines and wrinkles.
    • Niacinamide: Brightens and improves evenness of skin tone.
  2. Use and Texture:

    • Application:Use only in the evening, apply a small amount around the eyes and gradually increase according to skin tolerance.
    • Texture: Light and nourishing, does not leave a greasy feeling and is quickly absorbed.
  3. Security and Adaptability:

    • For all skin types: Particularly beneficial for dry, combination and even sensitive skin.
    • Precautions:Do not use in conjunction with AHA, BHA, PHA products and avoid during pregnancy due to retinal.

Sérum Glow Deep: Rice + Alpha-Arbutin

Beauty of Joseon Glow Deep Serum is a must-have choice for those looking to revitalize their complexion and reduce signs of pigmentation. Here is a detailed analysis of this product:

  1. Key Ingredients and Effects:

    • Rice Bran Water (68%): Hydrates and brightens the skin, leaving a luminous complexion.
    • Alpha-Arbutin (2%): Visibly reduces dark spots and evens skin tone.
    • Other Notable Ingredients: Glycerin, Panthenol, and extracts of Soy, Barley, Sesame and Wheat, which nourish and protect the skin.
  2. Recommended Use:

    • Application:After cleansing and toning, apply 2-3 drops to face, patting gently for optimal absorption.
    • Ideal Time:Use preferably in the evening, as Alpha-Arbutin is sensitive to light and heat.
  3. Advantages and Precautions:

    • For all skin types: Particularly effective for dull skin and those concerned about pigment spots.
    • Vegan and Cruelty-free: Respectful and cruelty-free formulation.
    • Patch Test: Recommended before use on sensitive skin to avoid irritation.

Sérum Revive: Ginseng + Snail Mucin

Beauty of Joseon Revive Serum, with its unique blend of Ginseng and Snail Mucin, is specially designed for those looking to revitalize and repair their skin. Here is a detailed analysis of this exceptional product:

  1. Main Ingredients and Effects:

    • Ginseng Root Water (63%): Provides deep, long-lasting hydration, while improving skin elasticity.
    • Snail Mucin (3%): Protects damaged skin and promotes cell regeneration.
    • Additional Ingredients:Centella Asiatica Extract, Mushroom Extract, and Ginseng Root Extract, all known for their soothing and revitalizing properties.
  2. Use and Texture:

    • Application:Apply 2-3 drops to clean face, morning and evening, tapping gently to promote absorption.
    • Texture: Light and non-sticky, it penetrates quickly without leaving any residue, suitable for all skin types, including sensitive skin.
  3. Additional Certifications and Benefits:

    • Without artificial colors and cruelty-free: Respectful of the environment and animals.
    • Ecological packaging: Glass bottle with pipette, facilitating application and minimizing waste.
    • No parabens, sulfates or mineral oil: Safe and gentle formula for the skin.

Tips for choosing your Beauty of Joseon serum

Choosing the right Beauty of Joseon serum for your specific skincare needs is essential to maximizing the benefits of your beauty routine. Here are some final recommendations to guide you:

  • Assess Your Skin Type:Before selecting a serum, determine whether your skin is dry, oily, combination or sensitive. This will help you choose a product that effectively targets your concerns without causing irritation.
  • Consider Your Specific Concerns:Whether you want to fade the signs of aging, reduce hyperpigmentation, or soothe irritated skin, each Beauty of Joseon serum is formulated to meet specific needs. Use the Revive Serum for anti-aging action or the Calming Serum to soothe your skin.
  • Integration into Your Routine: Make sure that the chosen serum integrates well with the other products in your routine. For example, if you already use exfoliating products, opt for a more hydrating serum to balance the effect.

By visiting our online or physical store specializing in Korean skincare, you will discover a complete range of Beauty of Joseon serums, each designed to improve the radiance and health of your skin while respecting the traditions of Korean beauty .


What is the most recommended serum at Beauty of Joseon?
Beauty of Joseon's "Glow" serum is particularly popular. It contains 60% propolis and 2% niacinamide, making it perfect for revitalizing dull skin, treating imperfections, regulating sebum production and strengthening the skin barrier.

How should Beauty of Joseon serums be applied?
For optimal application, put 2 to 3 drops of serum on previously cleansed skin. Pat gently until product is fully absorbed. It is recommended to use the serum twice a day, in the morning and in the evening.

What are the steps to use Glow serum with propolis?
Here is the procedure for use: start by cleansing your face, then apply 2 to 3 drops of Glow Serum with Propolis. Gently massage your skin to promote absorption. Finish by applying a moisturizer to seal in hydration.

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